March 2nd, 2009
Check out what these guys have done w/ their video. This was most likely super low budget. The suits are amazing – they’re not taking themselves too seriously. They actually achieved the #1 spot on You Tube at one time: PPT You Know It\’s Valentines
When making a video for social media, you need not have a huge budget – it’s the idea and how you brand it that counts – if you look at any of their other videos, they do a really great job of consistently branding themselves. They just don’t make ‘em like this anymore, folks.
Posted in Brand Experience, Brand Identity, Branding, Completely Useless Information, Social Branding, Uncategorized | No Comments »
February 16th, 2009
This past Saturday, Valentines Day, I strolled into my local Walgreens in search of a card and a box of chocolates for my lovely wife of 10 years (yes, 10 years!). I saw all the normal brands on the shelf and was ready to shell out a few bucks on Whitman’s or one of those other generic red heart brands, when it happened! There on the shelf was one of the most amazing packaging designs I have seen for a box of chocolates – the brand was called “botticelli.” Read the rest of this entry »
Posted in Brand Experience, Brand Identity, Branding, Design, Logo Design | No Comments »
January 13th, 2009
Welcome to the new blog!
I hope you’ll find it informative, entertaining, and useful!
To start off, I’m going to be doing a three-part series called “Shoestring Branding – How to Effectively Build Your Brand in a Down Economy.” Read the rest of this entry »
Posted in Brand Identity, Branding, Design, Logo Design, Naming, Personal Branding, Social Branding | No Comments »