Archive for the ‘Brand Experience’ Category

The Chandler Ostrich Festival
An Inconsistent Brand Experience

Sunday, March 15th, 2009

This Saturday, March 14th, I was invited to go with some family to the Chandler Ostrich Festival. I wanted to check it out last year, when I submitted a logo design for a contest they were having, but something had come up that weekend and I wasn’t able to go. Upon arriving, I noticed right away that the logo they had on the sign was inconsistent w/ the one I saw on the website - it actually used a more festive font, but the same blue bird illustration within a frame. (more…)

Posted in Brand Experience, Brand Identity, Branding, Logo Design | 2 Comments »

Ostrich Race Accident at the Chandler Ostrich Festival

Sunday, March 15th, 2009

This past Saturday, March 14th,  my two children and I were invited to attend the Chandler Ostrich Festival with some family. I wanted to go last year, especially since I submitted a logo design for the contest they were having, but wasn’t able to attend for whatever reason. Parking was $5 and I think admission was like $9, so it was very reasonably priced. (more…)

Tags: , ,
Posted in Brand Experience, Brand Identity, Completely Useless Information, Sheer Enjoyment, Social Branding, Uncategorized | No Comments »

Originality at it’s Finest

Monday, March 2nd, 2009

Check out what these guys have done w/ their video. This was most likely super low budget. The suits are amazing - they’re not taking themselves too seriously. They actually achieved the #1 spot on You Tube at one time: PPT You Know It\’s Valentines

When making a video for social media, you need not have a huge budget - it’s the idea and how you brand it that counts - if you look at any of their other videos, they do a really great job of consistently branding themselves. They just don’t make ‘em like this anymore, folks.

Posted in Brand Experience, Brand Identity, Branding, Completely Useless Information, Social Branding, Uncategorized | No Comments »

When Love At First Sight Just Isn’t Enough

Monday, February 16th, 2009

This past Saturday, Valentines Day, I strolled into my local Walgreens in search of a card and a box of chocolates for my lovely wife of 10 years (yes, 10 years!). I saw all the normal brands on the shelf and was ready to shell out a few bucks on Whitman’s or one of those other generic red heart brands, when it happened! There on the shelf was one of the most amazing packaging designs I have seen for a box of chocolates - the brand was called “botticelli.” (more…)

Posted in Brand Experience, Brand Identity, Branding, Design, Logo Design | No Comments »